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Build Pages and Funnels

Create pages and funnels that capture leads, trigger workflows, and connect marketing directly into your system.

Pages and funnels are how people enter your system.

They capture leads, trigger actions, and connect directly to your CRM, workflows, and pipelines. But nothing happens automatically unless you connect it.


Why this matters

Most businesses already have “pages.” That’s not the problem.

The problem is what happens after someone takes action:

  • form gets submitted

  • no follow-up happens

  • no one is notified

  • the lead sits there

Which turns into: activity without outcome

Kyrios fixes this by connecting pages and funnels to the rest of your system.


What you will do

You will:

  1. Understand how funnels and websites are used

  2. Create a simple funnel or page

  3. connect forms to workflows

  4. make sure leads are processed correctly


Step 1 — Understand Funnels vs Websites

In Kyrios, both use the same core builder. But they serve different purposes.

Websites

Used for structure and navigation.

Examples:

  • home page

  • service pages

  • informational content

Funnels

Used for a specific action.

Examples:

  • book a call

  • request a quote

  • download something

  • sign up

Funnels are step-based and focused on one outcome.


Step 2 — Build a simple entry point

Start with one goal: capture a lead or trigger a next step

A basic funnel includes:

  • a landing page

  • a form or action

  • a confirmation step

You can create this inside: Sites → Funnels or Sites → Websites


Step 3 — Understand form behavior

When a form is submitted:

  • a contact is created or updated

  • the data is stored

That’s it. Nothing else happens automatically. No follow-up. No notifications. No pipeline movement.

Unless you set it up...which is next.


Step 4 — Connect forms to workflows

This is the critical step most people miss.

To make funnels actually work:

  • Create or use a form submission workflow

  • Define:

    • Who gets notified

    • What happens next

    • How the lead is handled

You can use templates to speed this up, but you need to configure them.

Without this, your funnel is just collecting data.


Step 5 — Use your own domain

Funnels can run on Kyrios subdomains. But that is not recommended.

Use your own domain so:

  • Your brand is consistent

  • Your links are professional

  • Your marketing builds long-term value


Step 6 — Connect everything to the system

A working funnel should connect to:

  • CRM (contact created)

  • Workflows (follow-up triggered)

  • Tasks (assigned if needed)

  • Pipelines (opportunity created or updated)

That is what turns a page into a system entry point.


Step 7 — Know where to track performance

Do not rely only on the dashboard.

Use:

This gives you deeper insight into:

  • traffic

  • conversions

  • performance


Where to go

  • Sites → Funnels

  • Sites → Websites

  • Sites → Forms / Surveys

  • Automation → Workflows

  • Sites → Analytics


Helpful resources


What to ignore for now

You do not need:

  • complex multi-step funnels

  • advanced tracking setups

  • A/B testing

  • heavy design customization

Right now, the goal is build one funnel that captures and processes leads correctly.


Important note

If you do not connect your form to a workflow:

  • No one is notified

  • No follow-up happens

  • The lead sits in the system

This is the most common failure point.

Build one funnel. Submit a test lead.

Confirm:

  • contact is created

  • workflow runs

  • follow-up happens

If that works, your growth is connected to your system.

And you go from: “I built a page”

to: “I built a system entry point that actually does something”.

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