Who This Is For / When to Use
This article is for users who want to track clicks or trigger automations from SMS messages sent through Conversations, Workflows, or SMS Templates.
Use Trigger Links when you need an SMS click to start an automation, update a contact, or log engagement.
What Trigger Links Are
Trigger Links are predefined links that initiate an automation or action when a contact clicks them.
Key characteristics:
Trigger Links are unique URLs generated by Kyrios.
They work only as full URLs.
Trigger Links cannot be shortened.
Trigger Links must be placed in the SMS text body.
Option 1: Use Trigger Links in a Conversation (1:1 SMS)
Use this method when manually texting a contact from the Conversations inbox.
Steps
Go to Conversations.
Search for and open the contact you want to message.
Select the SMS channel.
Click the Trigger Links icon in the message composer.
Choose the Trigger Link you want to insert.
Type or edit the surrounding message text.
Send the SMS.
Once sent, the Trigger Link placeholder is automatically replaced with the full clickable link.
Option 2: Use Trigger Links in a Workflow SMS Action
Use this method when sending automated SMS messages.
Steps
Go to Automations and open the workflow.
Add or edit an SMS action.
Click inside the message editor.
Select the Trigger Links option.
Choose the Trigger Link you want to use.
Save the SMS action.
Publish the workflow.
The Trigger Link will resolve to a full URL when the SMS is sent.
Option 3: Use Trigger Links in an SMS Template
Use this method when creating reusable SMS templates.
Steps
Go to Marketing.
Click Templates.
Select Add Text Template.
In the editor, click the Trigger Links option.
Select the Trigger Link you want to insert.
Save the template.
The Trigger Link will populate automatically when the template is used.
Embedding a Trigger Link as Clickable Text
Trigger Links can be embedded behind custom text instead of displaying the raw URL.
Steps
Click the Link or Embed Link option.
Select Trigger Link as the link type.
Choose the Trigger Link from the dropdown.
Enter the visible link text.
Save the link.
The SMS will display the custom text while still triggering the automation when clicked.
Common Issues and Fixes
Trigger Link not clickable
Ensure the link is placed directly in the SMS text body.Trigger Link appears as plain text
Confirm the message was sent as SMS and not MMS with only an image.Automation not firing
Verify the Trigger Link is correctly configured and published.
FAQ
What are Trigger Links?
Trigger Links are special URLs that initiate predefined automations or actions when a contact clicks them from an SMS message.
Can Trigger Links be shortened?
No. Trigger Links must always be used as full URLs and cannot be converted into short links.
Where can I use Trigger Links?
Trigger Links can be used in:
Conversations (manual SMS)
Workflow SMS actions
SMS Templates
What happens after the SMS is sent?
The Trigger Link placeholder is automatically replaced with a full, clickable URL in the delivered message.
Can I reuse the same Trigger Link?
Yes. A single Trigger Link can be reused across multiple SMS messages, workflows, and templates.
Can I place a Trigger Link inside an image (MMS)?
No. Trigger Links must be included in the text body of the SMS so mobile devices can recognize them as clickable links.
Are Trigger Links tracked per contact?
Yes. Each click is associated with the contact who received the SMS and can trigger automations accordingly.