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Workflow Action: Send SMS

Use the Send SMS workflow action to deliver personalized text messages to contacts automatically at specific points in a workflow.

Updated over 3 months ago

Who This Is For / When to Use

This article is for users who want to send automated SMS messages such as appointment reminders, confirmations, or updates as part of a workflow.

What the Send SMS Action Does

The Send SMS workflow action sends a text message to the contact enrolled in the workflow.

You can:

  • Personalize messages using dynamic fields

  • Use saved SMS templates

  • Add URL-based attachments

  • Test messages before publishing

How to Add the Send SMS Action to a Workflow

  1. Go to Automations > Workflows.

  2. Click Create Workflow and select Start from Scratch.

  3. Click the + icon where you want to send an SMS.

  4. Select Send SMS.

Configure the Send SMS Action

Action Name

Set a clear internal name so the action is easy to identify in the workflow.

Example:

  • 24hr Reminder SMS

Message Content

  1. Enter your SMS message in the Message field.

  2. Insert dynamic fields using the tag icon.

Common dynamic fields:

  • {{contact.first_name}}

  • {{appointment.title}}

  • {{appointment.start_time}}

Each message is sent using the contact’s phone number on file.

Write Message with AI (Optional)

Click Write with AI to generate message content automatically.

Use this when:

  • You want quick, ready-to-send copy

  • You do not want to manually write SMS text

AI-generated text can be edited before saving.

Add Attachments (Optional)

You can include a URL link as an attachment.

Use cases:

  • Appointment details page

  • Event link

  • Payment or confirmation page

Only URL-based attachments are supported.

Test the SMS

Before publishing:

  1. Enter a number in Test Phone Number.

  2. Click Send Test SMS.

This sends the message exactly as configured, including dynamic fields where possible.

Save the Action

Click Save Action to apply the SMS step to your workflow.

Example: Appointment Reminder Workflow

This example uses two SMS reminders to reduce no-shows.

Workflow Structure

  • Trigger: Appointment scheduled

  • Wait: 24 hours before appointment

  • Action: Send SMS (24-hour reminder)

  • Wait: 1 hour before appointment

  • Action: Send SMS (1-hour reminder)

Example SMS Content

24-Hour Reminder

Hi {{contact.first_name}}, this is a reminder for your appointment tomorrow at {{appointment.start_time}}.

1-Hour Reminder

Hi {{contact.first_name}}, this is a reminder for your appointment in one hour at {{appointment.start_time}}.

Common Issues and Fixes

SMS Is Not Delivered

  • Confirm the contact has a valid phone number.

  • Ensure the workflow is published.

Dynamic Fields Show Blank

  • Verify the contact or appointment data exists at the time the SMS is sent.

Attachments Do Not Open

  • Confirm the attachment is a valid, publicly accessible URL.

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