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Payment Element in Forms and Surveys

The Payment element lets you accept one-time or recurring payments directly inside forms and surveys by selling products or collecting custom amounts.

Updated over 2 months ago

Who This Is For / When to Use

Use the Payment element when you want to:

  • Sell products or services directly from a form or survey

  • Collect payments without redirecting users to another checkout page

  • Add one-step order forms to funnels

  • Trigger automations after successful payments


Accessing the Payment Element

  1. Go to Sites > Forms.

  2. Click Add Form or open an existing form.

  3. In the form builder, locate Payments in the left panel.

  4. Choose Sell Products or Collect Payment.


Adding the Payment Element to a Form

  1. Drag Sell Products or Collect Payment into the form.

  2. Drop the element where you want the payment section to appear.


Configuring Payment Settings

After adding the Payment element, configure it from the right-side panel.

Payment Type Options

  • Sell Products – Charge for predefined products

  • Collect Payment – Collect a custom amount entered by the user

You must add at least one product when using Sell Products.


Adding Products to the Payment Element

  1. Click Add Product.

  2. Select an existing product or click Create a product.

  3. Choose what to display:

    • Product description

    • Product image

    • Quantity selector

  4. Click Add Product to confirm.


Displaying Multiple Products

You can add multiple products to a single form.

  • Products appear as selectable cards

  • Each product shows pricing and variants

  • Customers can select quantities when enabled

Maximum supported products per form: 20


Product Variants and Options

If a product includes variants (such as size or color):

  • Variants are displayed directly in the form

  • Customers must select required variants before checkout


Layout Settings

Control how products appear in the form.

Available layouts:

  • Single column

  • Two column

  • Three column

Layout settings apply only to the Payment element.


Taxes and Order Summary

When taxes are configured on the product:

  • Taxes are calculated automatically

  • Order summary shows subtotal, tax, and total


Recurring Products and Subscriptions

You can sell subscription-based products through forms.

How it works:

  1. Create a recurring product from Payments.

  2. Return to the form builder.

  3. Add the Payment element.

  4. Select the recurring product.

Recurring billing is handled automatically after submission.


Form Submission and Payment Status

After submission:

  • Payment status is recorded with the submission

  • Amount paid is visible in submission details

  • Order details are stored with the contact record


Email Notifications

You can notify users and internal teams about payments.

Available notification options:

  • Admin email notification

  • User auto-responder

Payment amount and status are included in emails.


Using Payments in Funnels

Forms with Payment elements can be added to funnels.

Common use cases:

  • One-step order forms

  • Paid lead forms

  • Event registrations


Workflow Automation

Use payment-based triggers to automate actions.

Available trigger:

  • Payment received

Example automations:

  • Send confirmation emails

  • Grant access to memberships

  • Update opportunity stages


Important Notes

  • Inventory limits are respected during checkout

  • Products must exist before they can be added to a form

  • Refunds are handled through the payment processor

  • Payment element requires an active payment connection


FAQ

Can I add multiple products to one form?

Yes. You can add up to 20 products to a single form.

Does the Payment element support inventory management?

Yes. Inventory settings are enforced during checkout to prevent overselling.

Are refunds handled inside the form?

No. Refunds are managed directly through your connected payment processor.

Can I automate actions after a payment is received?

Yes. Use the Payment received workflow trigger to automate follow-up actions.

Can I sell subscriptions using forms?

Yes. Create a recurring product first, then select it when configuring the Payment element.

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