Who This Is For / When to Use
Use AI-powered targeting if you:
Run ads on Facebook or Instagram
Want interest-based targeting without manual research
Need retargeting or lookalike audiences
Want flexibility between narrow or broad audiences
How AI Targeting Works
When you create an ad:
AI analyzes your prompt
Relevant interests are recommended automatically
Targeting is optimized for Facebook and Instagram
You can review and edit all recommendations before launch.
Reviewing Recommended Interests
Create an ad using the AI prompt.
Open the Targeting section.
Review the recommended interests.
Add or remove interests as needed.
AI suggestions are optional and fully editable.
Narrowing Your Audience
You can narrow targeting by combining interests.
Example:
Interest: Fitness
Narrowed by: Business Page Admins
This helps reach more specific, high-intent audiences.
Using Broad Targeting
You can also remove all interest targeting:
Leave the audience wide open
Allow Facebook’s algorithm to optimize delivery
Broad targeting can perform well for some campaigns.
Using Retargeting Audiences
You can quickly add retargeting:
Create a retargeting audience in one click
Select an existing custom audience from your Facebook ad account
Retargeting helps re-engage users who already interacted with your business.
Creating Lookalike Audiences
To create a lookalike audience:
Select an Audience Source.
Choose a Country for the lookalike audience.
Important:
The selected country is required by Facebook
This setting does not affect your ad’s location targeting
Location Targeting Control
For location targeting, you can:
Target anywhere in the world
Select specific countries, cities, or regions
Use a radius around your business location
Location targeting is always configurable manually.
AI Recommendations vs Manual Control
Kyrios AI Ads:
Recommend interests and audiences
Suggest targeting structures
You:
Approve or modify targeting
Control locations, interests, and audiences
You always have final control before launching.
FAQ
How does AI recommend targeting for Facebook and Instagram?
AI analyzes your ad prompt and suggests relevant interests and audience options.
Can I edit or remove AI-recommended targeting?
Yes. All AI recommendations can be edited, added to, or removed.
Can I use broad targeting instead of interests?
Yes. You can remove all interests and let Facebook optimize delivery.
Does the lookalike country affect my ad’s location targeting?
No. The country selected for lookalikes is only used to build the audience, not to target ad delivery.
Can I use retargeting audiences?
Yes. You can create new retargeting audiences or select existing ones from your Facebook ad account.