Who This Is For / When to Use
This report is for account owners and marketers who run Google Ads and want to review ad performance data directly inside Kyrios.
Use this report after integrating a Google account with administrator-level access to Google Ads.
Prerequisites
Before data appears in the Google Ads Report, confirm the following:
A Google account is connected in Kyrios.
The connected Google account is registered on Google Ads.
The Google account has maximum administrator permissions.
If admin permissions are missing, reporting data will not load.
Step 1: Accessing the Google Ads Report
Open Reporting from the left-hand menu.
Click Google Ads Report from the list of integrated platforms.
Select a date range in the top-right corner.
Click the checkmark to confirm the date range and load data.
Step 2: Understanding the Report Overview
At the top of the report, you will see performance graphs for:
Impressions
Clicks
Conversions
These charts provide a visual overview of ad performance for the selected time period.
Key Metrics Available
Below the charts, the report displays key performance metrics, including:
Client Spends
Average CPC (Cost Per Click)
Cost per Conversion
Conversion Rate
These metrics help evaluate ad efficiency and return on ad spend.
Campaign-Level Data Table
The bottom section of the report shows detailed performance data broken down by:
Campaigns
Ad Groups
Ads
Keywords
You can review and compare performance metrics across different advertising levels to identify top-performing assets.
Filtering and Refreshing Data
You can adjust the date range at any time to refresh the report.
Re-running the report with a new date range loads the most up-to-date data available from Google Ads.
Running a One-Day Report
To view reporting data for a single day:
Set the start date and end date to the same day.
Confirm the date selection.
If both dates are not selected, metrics will not appear.
Common Issues and Fixes
Reporting Metrics Do Not Appear
Cause: Start and end dates are not both selected.
Fix: Set the same date as both start and end, then confirm.
Missing or Incomplete Data
Cause: The connected Google account does not have administrator permissions.
Fix: Ensure the connected Google account has maximum admin access in Google Ads.
Data Is Not Updating
Cause: Cached or previously loaded date range.
Fix: Change the date range or revisit the report to refresh data.
Pro Tips
Use campaign, ad group, or keyword-level views to isolate performance issues.
Compare multiple date ranges to identify trends over time.
Regularly refresh reports to ensure the latest data is displayed.
Monitor impressions, clicks, and conversions together to understand funnel performance.