Who This Is For / When to Use
Use this article if you are:
Running Google Ads through Kyrios AI Ads Manager
Tracking leads, purchases, sign-ups, or form submissions
Seeing ad clicks but not accurate conversion reporting
Setting up Google Ads conversion tracking for the first time
Conversion tracking is required for reliable optimization, reporting, and budget allocation.
What the Google Ads Conversion Pixel Does
The Google Ads conversion pixel tracks when a user completes a desired action after clicking an ad.
Tracked actions may include:
Form submissions
Purchases or checkouts
Account registrations
Booking confirmations
Kyrios automatically generates the conversion snippet for Google Ads. You do not need to create one manually inside Google Ads.
Where to Set Up Conversion Tracking
All conversion tracking setup is located in:
Connect Platforms → Google Ads
This is where ad accounts, tracking, and advanced settings are managed.
Tracking Methods Overview
Kyrios supports two conversion tracking methods. Choose page load tracking whenever possible.
Method 1: Page Load Tracking (Recommended)
Page load tracking fires when a user reaches a specific success or thank-you page.
Why This Is Recommended
Most reliable tracking method
Simple to implement
Less prone to browser or script issues
Automatically triggers when the page loads
Best Use Cases
Form submissions
Purchases
Account sign-ups
Booking confirmations
Requirement
You must have a dedicated thank-you or success page that loads after the conversion is completed.
Method 2: Button Click Tracking (Alternative)
Button click tracking fires when a user clicks a specific button on a page.
When to Use This Method
A thank-you page is not available
The conversion happens on the same page
Important Notes
Use only if page load tracking is not possible
Requires placing the snippet on the page where the button exists
More sensitive to site structure or JavaScript changes
Step-by-Step Setup Instructions
Follow these steps to create your Google Ads conversion pixel:
Navigate to Connect Platforms
Open the Google Ads connector
Scroll to the bottom and open the Advanced dropdown
Select Conversion Snippet
Click Create Conversion Snippet
Enter a clear conversion name and choose the correct conversion category
Select your tracking method:
Page Load (recommended)
Button Click
Copy the generated conversion snippet
Paste the snippet into:
Your thank-you page (page load tracking)
The page containing the target button (button click tracking)
Once installed, Google Ads will begin recording conversions automatically.
Common Issues and Fixes
Conversions Not Showing in Google Ads
Confirm the snippet is published on the live page
Verify users are reaching the thank-you page
Check that the correct tracking method was selected
Duplicate or Inflated Conversions
Ensure the snippet is installed only once
Avoid placing the snippet on pages that reload multiple times
Button Click Tracking Not Firing
Confirm the snippet is placed on the correct page
Ensure the button ID or selector has not changed
Test the click event manually