Who This Is For / When to Use
Use this article if your A2P registration was rejected, stuck in review, or approved but messages are still blocked or filtered.
How to Use This Guide
Identify the stage where the issue occurred:
Business Profile
Brand Registration
Campaign Registration
Post-Approval Messaging
Each section below can be used independently.
Business Profile Rejections
Issue: Legal Business Name Rejected
Cause: The Legal Business Name does not exactly match IRS Form CP 575.
Fix:
Enter every line above the address on CP 575 as the Legal Business Name.
Do not shorten, reformat, or remove suffixes (LLC, INC, etc.).
Issue: Business Address Rejected
Cause: Address does not match tax records or is not a valid physical location.
Fix:
Use the exact address shown on CP 575.
Do not use PO boxes or virtual offices.
Issue: EIN or Tax ID Invalid
Cause: Incorrect EIN entered or unsupported ID type used.
Fix:
Use a valid EIN.
Do not use a DUNS number.
Brand Registration Rejections
Issue: Brand Rejected After Submission
Cause: Business Profile information does not match carrier records.
Fix:
Recheck Legal Business Name and address.
Confirm EIN is correct and active.
Campaign Registration Rejections
Issue: Sample Messages Rejected
Cause: Sample messages are missing required elements.
Fix: Each sample message must include:
Contact or lead name
Sender name
Business name
Opt-out language (for example: Reply STOP to unsubscribe)
Issue: Consent Description Rejected
Cause: Opt-in flow is unclear or incomplete.
Fix:
Clearly explain how users opt in.
Include website URLs and keyword-based opt-ins if used.
Ensure the opt-in confirmation message includes business name and opt-out keyword.
Issue: Campaign Use Case Mismatch
Cause: Campaign description does not align with sample messages or website content.
Fix:
Ensure message purpose, timing, and content match your website and samples.
Post-Approval Issues
Issue: Messages Still Blocked After Approval
Cause: Carrier propagation delay or numbers not yet linked.
Fix:
Allow up to 72 hours after approval.
Confirm messaging service is active and numbers are linked.
Issue: Messages Marked as Spam
Cause: Low trust signals or inconsistent branding.
Fix:
Ensure consistent business name across messages and website.
Consider registering Voice Integrity for outbound calls.
When to Contact Support
Contact support only after:
Reviewing this guide
Verifying tax document accuracy
Allowing sufficient carrier review time
Provide rejection reason text and screenshots when contacting support.