Who This Is For / When to Use
Use this setting when:
Your store has a large product catalog
Customers need to browse more products without switching pages frequently
You want to improve product discoverability on desktop storefronts
You want more flexibility in PLP layout configuration
What Changed
Previously, the Product Listing Page supported a maximum of 24 products per page.
With this update, merchants can now display up to 100 products per page directly from the Product List settings panel.
This helps reduce unnecessary pagination for stores with larger inventories while maintaining layout consistency and storefront performance.
Benefits of Increasing Products Per Page
Increasing the product count per page can help:
Reduce excessive pagination
Improve product discoverability
Create a smoother browsing experience
Allow shoppers to view more products at once
Improve desktop shopping experience for large catalogs
How to Increase Products Per Page
To update the number of products displayed on the Product Listing Page:
Open the website editor
Navigate to the Product Listing Page
Select the Product List element
Open the Layout section in the right-side settings panel
Adjust the Products per page slider
Set the desired value up to 100 products per page
Layout Settings Available
Inside the Product List settings panel, merchants can configure:
Products per page
Number of columns
Product list layout
Sort and filter visibility
Reviews and ratings display
Text display settings
These settings help maintain layout consistency while supporting larger product catalogs.
Common Issues and Fixes
Product Grid Looks Crowded
If too many products appear compressed:
Reduce the number of columns
Increase spacing between products
Lower the products per page count for smaller screens
Slow Page Loading
Displaying more products per page may increase loading time on slower connections.
If performance issues occur:
Reduce the products per page count
Optimize product images
Limit unnecessary product widgets or animations
FAQ
What is the new maximum products per page limit?
Merchants can now display up to 100 products per page.
What was the previous limit?
Previously, the maximum limit was 24 products per page.
Where can I change the products per page setting?
You can change it inside the Product List element settings under the Layout section.
Does this affect mobile layouts?
The setting applies to the Product Listing Page layout, but merchants should review mobile responsiveness when using higher product counts.
Will increasing products per page improve browsing?
Yes. Larger product counts reduce pagination and can improve product discovery for customers browsing large catalogs.