Who This Is For / When to Use
This feature is for account owners and automation builders who want to:
Automatically react to new reviews
Separate positive and negative reviews into different workflows
Send notifications, webhooks, or follow-up actions without manual review
Manage Google and Facebook reviews at scale
What Is the “Review Received” Workflow Trigger
The Review Received trigger starts a workflow when a new review is received from Google or Facebook.
Important characteristics:
The trigger is contactless
Reviews are not linked to a contact record
The workflow runs based only on review data and filters
This trigger is commonly used for reputation management, alerts, and external system integrations.
Available Filters for Review Triggers
You can refine when the workflow runs using the following filters:
Is Review Spam
Used to exclude spam or flagged reviews
Review Rating
Filter by star rating (e.g., equals 5, greater than 4)
Review Source
Filter by platform (Google or Facebook)
Multiple filters can be combined to precisely control workflow enrollment.
How to Add a Review Received Trigger
Go to Automations > Workflows
Create a new workflow or open an existing one
Click Add New Trigger
Select Review Received
Configure filters such as:
Spam status
Review rating
Review source
Click Save Trigger
How Review-Based Conditions Work in a Workflow
After the trigger fires, you can use Conditions to branch the workflow.
Common examples include:
5-star reviews → Positive review path
1–3 star reviews → Escalation or alert path
Non-Google reviews → Different automation logic
Each branch runs independently based on the review’s data.
Using Actions with Review Triggers
You can attach any workflow action after the trigger, including:
Sending internal notifications
Triggering webhooks
Logging review data externally
Routing execution based on conditions
Custom Webhook Example
A Custom Webhook action can send review data to an external system when a review is received.
Key configuration options include:
HTTP method (POST recommended)
Destination URL
Headers and query parameters
Authorization (if required)
Note: Custom Webhooks are premium actions and may incur additional charges.
Common Issues and Fixes
Workflow does not trigger
Confirm the workflow is Published
Verify the review meets all filter conditions
Ensure the review source is supported (Google or Facebook)
Spam reviews still triggering workflows
Add the Is Review Spam = Not Spam filter to the trigger
Actions fail to run
Check Execution Logs for errors
Confirm premium actions are enabled on the account
FAQ
Does the Review Received trigger create a contact?
No. The Review Received trigger is contactless and does not create or update any contact records.
Can I run different actions for different star ratings?
Yes. Use Conditions after the trigger to branch logic based on review rating.
Which review platforms are supported?
Currently, Google Reviews and Facebook Reviews are supported.
Can I send review data to external systems?
Yes. You can use a Custom Webhook action to send review data externally.