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Create Opportunity & Update Opportunity Workflow Actions

The Create Opportunity and Update Opportunity workflow actions give precise control over how opportunities are created and modified within pipelines, replacing the deprecated Create or Update Opportunity action.

Updated over 2 months ago

Who This Is For / When to Use

This article is for users managing sales pipelines who need clear separation between creating new opportunities and updating existing ones.

Use these actions when you want to:

  • Create new opportunities without risking updates to existing records.

  • Update specific fields on an existing opportunity based on workflow logic.

  • Avoid accidental overwrites caused by combined create/update logic.

Important Notice: Action Deprecation

Deprecation of “Create or Update Opportunity”

The Create or Update Opportunity workflow action is being phased out and will no longer be available in new workflows.

Recommended replacement:

  • Use Create Opportunity to create new records.

  • Use Update Opportunity to modify existing records.

Overview of the New Opportunity Actions

Create Opportunity

  • Creates a brand-new opportunity in a selected pipeline.

  • Does not modify existing opportunities.

  • Supports duplicate opportunity controls.

  • Allows full field mapping during creation.

Best used for:
New leads, inbound submissions, or first-time opportunity creation.

Update Opportunity

  • Updates fields on an existing opportunity.

  • Can modify values such as name, source, value, and stage.

  • Can optionally move an opportunity backward in a pipeline.

  • Updates the triggering opportunity or a matched opportunity if found.

Best used for:
Stage changes, value updates, or status updates after customer actions.

How to Add Opportunity Actions to a Workflow

Step 1: Create or Open a Workflow

  1. Navigate to Automations.

  2. Click Workflows.

  3. Select Create Workflow or edit an existing workflow.

Step 2: Add the Desired Action

  1. Click the + icon in the workflow builder.

  2. Select either:

    • Create Opportunity, or

    • Update Opportunity.

Choose the action based on whether you need to create a new record or modify an existing one.

Step 3: Configure Opportunity Fields

For both actions, configure the relevant fields:

  • Pipeline

  • Pipeline stage

  • Opportunity name

  • Opportunity value

  • Opportunity source

  • Any additional supported fields

Only configured fields will be created or updated.

Step 4: Save, Test, and Publish

  1. Click Save Action.

  2. Use Test Workflow to validate behavior.

  3. Toggle the workflow to Publish when ready.

Common Issues and Fixes

Opportunity Is Not Created

  • Confirm Create Opportunity is used instead of Update.

  • Ensure duplicate opportunity rules allow creation.

  • Verify required fields are populated.

Opportunity Is Not Updating

  • Confirm an opportunity exists for the contact.

  • Check that the correct pipeline and matching logic apply.

  • Ensure the workflow reached the Update Opportunity step.

Unexpected Stage Changes

  • Review whether Allow opportunity to move to any previous stage is enabled.

  • Disable this toggle if backward movement is not intended.

FAQ

Why was the “Create or Update Opportunity” action deprecated?

It was deprecated to prevent accidental overwrites and to provide clearer, more predictable behavior by separating creation and updates into two actions.

Can I create multiple opportunities for the same contact?

Yes. The Create Opportunity action supports creating multiple opportunities, depending on duplicate opportunity settings.

What happens if no opportunity exists when using Update Opportunity?

If no matching or triggering opportunity is found, no update occurs.

Can I move an opportunity to a different pipeline?

Yes. Using Update Opportunity, you can change the pipeline and stage as part of the update.

Can I control duplicate opportunities?

Yes. Both actions include duplicate opportunity controls to prevent or allow multiple records.

Should I test workflows after switching to the new actions?

Yes. Always test workflows after replacing the deprecated action to ensure opportunities behave as expected.

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