Who This Is For / When to Use
This article is for account owners managing an e-commerce store in Kyrios who want to publish products to Facebook and Instagram Shops.
Use this when:
You want to sell products directly on Facebook or Instagram.
You need real-time inventory sync across Meta platforms.
You plan to run ads using a synced product catalog.
What Facebook and Instagram Shops Do in Kyrios
Facebook and Instagram Shops allow you to sync your Kyrios e-commerce product catalog directly with Meta Commerce Manager.
Core Capabilities
Automatic Product Sync
Products sync from Kyrios to Facebook and Instagram Shops.
Catalog stays up to date without manual uploads.
Single Inventory Management
Inventory updates in Kyrios reflect on Meta platforms in real time.
Direct Social Selling
Customers can discover and purchase products through Facebook and Instagram.
Flexible Page and Store Control
Enable or disable product sync per store or Facebook Page.
Prerequisites Before Connecting
Before starting, ensure the following are completed:
A Facebook Page exists for the store.
The Facebook Page category includes E-commerce Website.
A Meta Business Portfolio exists (or will be created during setup).
Only one-time (non-recurring) products are included for syncing.
Create a Facebook Shop in Meta Commerce Manager
A Facebook Shop must exist before connecting Kyrios.
Steps
Go to Meta Commerce Manager at business.facebook.com.
Open All Tools > Commerce > Add Account.
Create a new shop.
When prompted:
Select or create a Business Portfolio.
Create a Product Catalog.
Agree to Meta’s terms and submit.
Important Requirement
The Facebook Page connected to the shop must have the category E-commerce Website selected.
This can be added later under Page Settings > About > Contact and Basic Info if missed.
Create an Instagram Shop (Optional)
Instagram Shops use the same Commerce Manager setup.
Steps
Open the created Facebook Shop in Commerce Manager.
Go to Settings.
Add Instagram as a sales channel.
Click Connect and link the Instagram account.
Connect Facebook and Instagram Shops in Kyrios
Once your shop exists in Meta, connect it to Kyrios.
Steps
In Kyrios, go to Settings > Integrations > Facebook & Instagram.
Log in to your Facebook account.
Grant all requested permissions.
Select the Facebook Pages and Shops to connect.
Use Manage Pages to complete the setup.
Reconnect an Existing Integration (Required for Shops)
If Facebook was connected previously, reconnection is required to enable Shops.
Steps
Disconnect the Facebook & Instagram integration in Kyrios.
In Facebook:
Go to Settings & Privacy > Settings > Business Integrations.
Remove Kyrios and LeadConnector integrations.
Reconnect the integration in Kyrios.
Grant all catalog and shop permissions.
Error Handling
If you see “Catalog Management is disabled”, required permissions were not granted.
Reconnection is required.
Link Facebook Pages to Kyrios Stores
Each store must be linked to a Facebook Page to sync products.
Steps
Open Facebook & Instagram Integration in Kyrios.
Go to Messenger Settings.
Select the Facebook Page for each e-commerce store.
Result:
Product sync becomes active for the linked store.
Control Product Sync per Store or Page
Product syncing can be controlled individually.
How It Works
Open the Shops tab in the integration settings.
Toggle product sync ON or OFF per store or Facebook Page.
This allows:
Multiple brands in one account.
Selective product publishing.
Run Ads on Catalog Products
Once products are synced, ads can be run directly from Meta.
Steps
Open the Facebook Shop in Commerce Manager.
Go to Catalog > Items.
Select products.
Click Advertise Set to create ads.
Important Notes and Limitations
Catalog Required
The Facebook Page must have a product catalog connected.
Page Category Required
Facebook Page category must be E-commerce Website.
Store Linking Required
Pages must be linked to Kyrios stores for sync to occur.
One-Time Products Only
Recurring products are not supported by Meta Marketplace.
Inventory Value of 999
If Track Inventory is disabled or Continue selling out of stock is enabled, Meta defaults inventory to 999.
FAQ
Can I link multiple Facebook Pages to one store?
Yes. Multiple Facebook Pages can be connected to a single Kyrios store.
Are recurring products supported?
No. Only one-time (non-recurring) products can be synced to Meta Marketplace.
What if my Facebook Page does not have the “E-commerce Website” category?
You can add it by going to Facebook Page > About > Contact and Basic Info and updating the category.
Why does my inventory show as 999 in Meta Commerce Manager?
Meta requires a numeric inventory value.
If inventory tracking is disabled or out-of-stock selling is enabled, Meta defaults to 999.
Can I temporarily disable product syncing?
Yes. Product sync can be toggled on or off per store or page in the Shops tab.
How do I reconnect the integration if it was already connected?
Disconnect the integration in Kyrios, remove Kyrios and LeadConnector from Facebook Business Integrations, then reconnect and grant all permissions.
What does the “Catalog Management is disabled” error mean?
It means required permissions were not granted.
Reconnect the integration and ensure all catalog permissions are enabled during setup.