Who This Is For / When to Use
Use Featured Posts if you want to:
Highlight an important or high-performing blog post
Promote evergreen or cornerstone content
Draw attention to announcements or campaigns
Control which post appears prominently on your blog site
What Is a Featured Post
A Featured Post is a dedicated blog element that displays one selected published blog post in a prominent layout on your blog site.
Key characteristics:
Only published blog posts can be featured
The content shown is dynamically pulled from the selected post
The featured display updates automatically if the post is edited
Where Featured Posts Appear
Featured Posts are added inside the Blog Site editor and appear on the live blog site layout, typically near the top of the page or between sections.
They are configured using the Featured Post element.
Step 1: Open the Blog Site You Want to Edit
Go to Sites → Blogs
Locate the blog site you want to update
Click the blog site name
Only blog sites with Live or Draft status can be edited.
Step 2: Open the Blog Site Editor
Inside the selected blog site:
Click Edit Blog Site
This opens the site builder view for the blog
This is where layout elements, including Featured Posts, are added.
Step 3: Add the Featured Post Element
In the site builder, open Quick Add
Scroll to the Blog section
Drag and drop Featured Post onto the page
Place it where you want the featured content to appear.
Step 4: Select the Blog Post to Feature
After adding the element:
Open the Featured Post settings panel
Click Select blog post
Choose a published blog post from the list
Draft posts will not appear as selectable options.
Step 5: Configure Layout and Display Options
Within the Featured Post settings, you can:
Choose Image on Left or Image on Right
Toggle visibility for:
Image
Title
Tags
Author
Publish Date
Description
These options control what information is shown in the featured section.
Step 6: Save and Publish the Blog Site
Save your changes in the editor
Publish the blog site
The featured post will now appear live on the blog site.
Common Issues and Fixes
I can’t find a blog post to select
Only published blog posts can be featured. Publish the post first.
Featured Post is not visible on the live site
Ensure the blog site itself is published, not just the blog post.
Content looks different in preview vs live
Featured Post content always reflects the latest published version of the blog post.
Best Practices for Featured Posts
Use evergreen or cornerstone content for long-term value
Rotate featured posts during campaigns or promotions
Keep featured post titles clear and compelling
Pair featured posts with high-quality featured images
FAQ
What is the purpose of a Featured Post?
A Featured Post highlights a specific blog post prominently on your blog site to increase visibility and engagement.
Can I feature a draft blog post?
No. Only published blog posts can be selected as featured posts.
Can I have more than one Featured Post?
Each Featured Post element displays one blog post. You can add multiple Featured Post elements if needed.
Will updating the blog post update the Featured Post?
Yes. Any changes to the published blog post automatically reflect in the Featured Post.
Can I customize what details appear in the Featured Post?
Yes. You can choose whether to show the image, title, tags, author, publish date, and description.
Does featuring a post affect SEO?
Featuring a post can increase visibility and engagement, which may indirectly improve performance, but it does not directly change SEO settings.