Why Page Speed Matters
Faster pages help:
Improve user experience
Increase conversion rates
Reduce bounce rates
Improve search engine rankings
Deliver a better mobile experience
Even small improvements in page speed can have a measurable impact on lead generation and sales performance.
Optimize Images
Large image files are one of the most common causes of slow page load times.
Resize Images Before Uploading
Upload images close to their intended display size.
Avoid:
Uploading a 5000px image for a 1000px display area
Uploading original camera files directly to a page
Recommended:
Resize images before uploading
Use dimensions appropriate for the section where the image will appear
Use Efficient File Formats
Use the correct image format for the content type.
Content Type | Recommended Format |
Photos | JPG or WebP |
Graphics with transparency | PNG |
General web images | WebP |
Limit Image Usage
Use images strategically. Instead of:
Multiple large banner images
Decorative images in every section
Consider:
One optimized hero image
Only using images that support the page's goal
Reduce Heavy Page Elements
Some page elements require additional browser processing and can impact loading performance.
Minimize Video Backgrounds
If using video backgrounds:
Use short loops
Compress video files
Avoid unnecessary autoplay videos
Reduce Animations
Too many animations can slow rendering.
Examples include:
Animated sections
Motion effects
Excessive entrance animations
Use animations only when they improve the user experience.
Limit Third-Party Scripts
Each additional script increases page load requirements.
Examples:
Tracking pixels
Chat widgets
Analytics tools
External integrations
Only install scripts that provide measurable business value.
Keep Above-the-Fold Content Lightweight
The first visible section of the page should load quickly.
Best practices:
Use fewer elements
Reduce large media files
Limit animations in the hero section
Clean Up Page Structure
Simpler pages generally load faster.
Remove Unused Sections
Delete:
Hidden sections
Duplicate layouts
Old content blocks
Unused elements still increase page complexity.
Simplify Layouts
Reduce unnecessary:
Rows
Columns
Nested sections
Design elements
A simpler structure improves rendering performance.
Optimize Downloadable Files
Large downloadable assets can impact performance. Before uploading:
Compress PDFs
Reduce file sizes where possible
Remove unnecessary pages from documents
Enable Built-In Optimization Features
Kyrios includes built-in optimization settings that should be enabled whenever possible.
Enable JavaScript Optimization
Navigate to your Funnel Settings and verify:
Optimize JavaScript is enabled
Enable Image Optimization
Navigate to your Funnel Settings and verify:
Image Optimisation is enabled
Use Native Kyrios Elements
Native components generally load faster than third-party alternatives.
Recommended:
Kyrios Forms
Kyrios Surveys
Native page elements
Avoid replacing native components with external embeds when possible.
Keep Custom Code Lightweight
If using custom CSS or JavaScript:
Remove unused code
Avoid large libraries
Test performance after implementation
Inspect Network Requests
Browser developer tools can help identify performance bottlenecks.
To review requests:
Open your page in Chrome.
Right-click and select Inspect.
Open the Network tab.
Refresh the page.
Review large files and slow-loading requests.
Look for:
Large images
Slow third-party scripts
Unnecessary requests
Leverage Hosting and Browser Optimizations
Use a Custom Domain with SSL
Custom domains provide:
Better performance
Improved trust
More consistent delivery
Always ensure SSL is properly configured.
Take Advantage of Browser Caching
Caching allows returning visitors to load assets faster because files are stored locally after the first visit.
Avoid Redirect Chains
Multiple redirects increase load time. Review your domain setup and remove unnecessary redirects where possible.
Test and Monitor Performance
Regular testing helps identify new performance issues.
Recommended Tools
Use:
Google PageSpeed Insights
GTmetrix
Test both:
Desktop performance
Mobile performance
Mobile performance is typically slower and should receive special attention.
Apply Recommended Fixes
Review optimization suggestions provided by testing tools and address issues that have the highest impact first.
Recent Performance Improvement: Reduced Initial HTML Size
Kyrios has optimized page rendering by removing unnecessary fields from page data responses.
This improvement:
Reduces average HTML document size by approximately 10%
Improves initial page load performance
Benefits users on slower internet connections
No action is required to take advantage of this optimization.
When to Contact Support
Contact Support if your funnel or website remains unusually slow after completing the recommendations in this article. Provide the following information:
Funnel or website URL
PageSpeed Insights report
GTmetrix report (if available)
Steps already attempted
Providing this information helps Support diagnose performance issues more quickly.
FAQ
What is the most common cause of slow funnel pages?
Large, unoptimized images are one of the most common causes of slow page performance.
Should I use WebP images?
Yes. WebP typically provides smaller file sizes while maintaining image quality and is recommended whenever possible.
Do third-party scripts affect page speed?
Yes. Each external script increases page load requirements and can negatively impact performance.
Is mobile performance usually slower than desktop?
Yes. Mobile devices generally have less processing power and slower network conditions, making optimization especially important.
Do I need to enable JavaScript Optimization manually?
Verify that Optimize JavaScript is enabled in Funnel Settings. This setting should remain enabled unless troubleshooting requires otherwise.
Do I need to enable Image Optimization manually?
Verify that Image Optimisation is enabled in Funnel Settings to ensure images are delivered as efficiently as possible.