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Workflow Action: WhatsApp Media

The WhatsApp Media workflow action sends a single media file (image, video, document, or audio) to a contact during an open 24-hour WhatsApp Customer Service Window.

Updated over 2 months ago

Who This Is For / When to Use

  • Businesses using WhatsApp inside Kyrios workflows.

  • Teams that need to automatically send files (PDFs, images, videos, audio) after a customer message.

  • Any workflow that requires media delivery instead of plain text.


What the WhatsApp Media Action Does

  • Sends one media file per action via WhatsApp.

  • Works only when the 24-hour Customer Service Window is open.

  • Supports images, videos, documents, and audio.

  • Can be stacked multiple times in a workflow to send multiple files sequentially.


Supported Media Types

  • Images

  • Videos

  • Documents

  • Audio

Each WhatsApp Media action sends exactly one file.


How to Add WhatsApp Media to a Workflow

1. Open the Workflow Builder

  • Go to Automations → Workflows.

  • Open an existing workflow or create a new one.


2. Add the WhatsApp Media Action

  • Click Add Action.

  • Search for WhatsApp.

  • Select WhatsApp Media from the action list.


3. (Recommended) Check the Customer Service Window First

  • Add WhatsApp: Customer Service Window Check before the WhatsApp Media action.

  • Use branching to continue only if the window is open.

This prevents failed media sends.


4. Configure the WhatsApp Media Action

Fill in the required fields:

  • From Number:
    Select the connected WhatsApp number that will send the media.

  • Media Type:
    Choose Image, Video, Document, or Audio.

  • Media:
    Upload a file or select one from your media library.

  • Caption (if available):
    Optional text shown with images, videos, or documents.


5. Save and Publish

  • Click Save Action.

  • Publish the workflow.

The media will send automatically when the workflow reaches this step and the service window is open.


Important Rules and Limitations

24-Hour Customer Service Window

  • Media can only be delivered during the open 24-hour window.

  • The window opens when a customer sends an inbound WhatsApp message.

  • After 24 hours of no inbound activity, media messages will fail.


One File Per Action

  • Each WhatsApp Media action sends one file only.

  • To send multiple files:

    • Add multiple WhatsApp Media actions in sequence.


Captions by Media Type

  • Images: Supported

  • Videos: Supported

  • Documents: Supported

  • Audio: Not supported (caption text is ignored)


Common Issues and Fixes

Media Message Failed

Cause: Customer Service Window is closed.
Fix: Send an approved WhatsApp template (Marketing or Utility) to reopen the window before sending media.


File Will Not Upload

Cause: File exceeds WhatsApp size limits or unsupported format.
Fix: Resize or convert the file before uploading.


Nothing Sends in the Workflow

Cause: No WhatsApp subscription or number connected.
Fix: Complete WhatsApp integration and select a valid sending number.


FAQ

What media file sizes are allowed?

Images: JPEG or PNG ≤ 5 MB
Videos: MP4 or 3GP ≤ 16 MB (H.264 video + AAC audio)
Audio: AAC, AMR, MP3, M4A, or OGG (OPUS) ≤ 16 MB
Documents: TXT, PDF, DOC/X, PPT/X, XLS/X ≤ 100 MB

Files larger than these limits will fail.


Are media messages free inside the 24-hour window?

Yes. All media messages sent during the open 24-hour Customer Service Window are free and unlimited.


What happens if I try to send media after the 24-hour window closes?

The message fails. You must send an approved WhatsApp template to reopen the window.


When can I send WhatsApp media messages?

Only during the active 24-hour Customer Service Window that starts after a customer sends a message.


Can I add captions to every media type?

Captions work for images, videos, and documents. Captions are not supported for audio files.


Can media messages trigger workflows?

Yes. If a customer replies to the media message, that inbound message can trigger workflows and reopens the 24-hour window.


Is there a daily sending limit for WhatsApp media?

No. There is no limit during the open 24-hour window.


Can I send multiple images at once?

No. Each WhatsApp Media action sends one file. Use multiple actions to send multiple images or documents.

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